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Presenting A World Of Unique Travel Experiences
The Only In Japan Blog
Whether they be culture hounds, adventure seekers, foodies or pop culture aficionados – the blog created a way to help travelers begin exploring Japan's toourism offerings.

SITUATION
Japan National Tourism Organization tapped us to inspire American travelers to explore Japan’s version of their own interests. Whether they be culture hounds, adventure seekers, foodies, or pop culture aficionados – JNTO wanted to create a way to help travelers begin exploring what Japan had to offer.
SOLUTION
We built the Only in Japan blog into the existing japan.travel.us portal. With this platform, we’re able to present activities travelers find unique to Japan across many relevant categories — from outdoor adventures and cultural heritage, to modern art, architecture and pop culture.